The Account Executive will be responsible for growing new and existing business by representing the Companys total audience solutions product suite and by ensuring that campaigns are properly implemented, monitored and optimized. This individual will meet with clients through a consultative needs-based selling approach to create custom digital and print advertising campaigns that exceed customer expectations. The product suite includes graphical display ads on Local Market Website and ad networks, mobile, video, text, apps, digital directories, search engine marketing, search engine optimization, social media optimization and print.
REQUIRED EDUCATION, EXPERIENCE AND SKILLS:
BA/BS from an accredited four year college/university preferred
Passion for digital advertising
Prior sales experience in and knowledge of industry
Comprehensive knowledge of needs-based selling
Proven success of increasing sales in a competitive marketplace
CRM sales management software experience with a leading platform, salesforce.com preferable
Excellent communication and presentation skills written and verbal
Strong team player
Assertive, goal-oriented and self-motivated
Ability to multi-task, handle pressure and work under deadlines
Proficient in MS Office Suite including Excel, Word, Power Point and Outlook
Solid PC skills including proficiency with MS Office Suite, Power Point & Excel
DUTIES AND RESPONSIBILITIES:
Proactively identify new business opportunities through cold calling, networking, marketing, referrals, and lead databases
Exceed established revenue goals
Ensure campaigns are optimized
Maintain and optimize campaigns and renew or up-sell
Serve as a marketing consultant by providing industry insights through up-to-date knowledge of industry trends
Build relationships/partnerships through networking.
NOLA Media Group is a digitally-focused news organization encompassing all content, marketing and sales operations for NOLA.com and The Times-Picayune. By bringing together the quality journalism and in-depth coverage of The Times-Picayune with the up-to-the-minute information of NOLA.com, we are ensuring the communities we serve have 24/7 access to what's happening locally and around the world.
The Times-Picayune has won multiple Pulitzer Prizes, including two for its coverage of Hurricane Katrina, and most recently NOLA.com | The Times-Picayune, together with WVUE-TV Fox 8, earned a Peabody Award for its groundbreaking investigative series on Louisiana campaign financing.
NOLA Media Group is an Equal Opportunity Employer and does not discriminate on the basis of race, color, religion, gender, national origin, age, physical or mental impairment, sexual orientation or any other category protected under federal, state or local law.