Account Executive

Sales for WKBW
Buffalo, New York

posted on March 29, 2017


job posting:

Account Executive - Buffalo #12738 APPLY Buffalo, NY FULL-TIME/PART-TIME Full-time REGULAR/TEMPORARY Regular Area of Interest Sales Division Television Description The Integrated Account Executive is responsible for selling commerical airtime to new and existing accounts. Key activities Sell commercial air time to direct businesses and advertising agencies Develop, maintain and prospect new business from traditional and non-traditional advertisers located in the market using the Scripps Sales Process Prepare and present marketing proposals utilizing qualitative and quantitative research Negotiate advertising rates and program ratings Perform client services, including but not limited to avail presentations, package preparation, copy writing, credit applications, collections, etc. Effectively manage a sales funnel within the Customer Relationship Management (CRM), achieving appointment setting and presentation key performance indicators Build rapport with clientele, provide excellent timely customer service, grow the accounts, and gain additional business from referrals Perform other duties as needed or as directed by sales management Education & Experience/Certifications Four-year college degree preferred Minimum of 2 years proven sales success Skills & Abilities Ability to prepare and present marketing proposals utilizing quantitative and qualitative metrics Prospecting, pre-call planning, needs analysis, selling and closing marketing solutions to direct businesses and advertising agencies Assembly, delivery and interpretation of monthly customer reports and campaign optimization Excellent verbal and written communication skills Strong time management and organizational skills Excellent knowledge of the media landscape and understanding of consumer behavior across multiple media channels Proven ability to build strong client relationships, including entertaining potential and existing clients Proficient with Microsoft Office Work environment Driving required. Valid Driver's License, good driving record and ability to provide proof of insurability with company required insurance limits.


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expires on 05/13/2017