Digital Director

News for WTVF
Nashville, Tennessee

posted on March 23, 2018


job posting:

Digital Director Description WTVF-TV is currently looking for a dynamic, high energy, experienced and creative Digital Director to join our team in Nashville, Tennessee. Qualified applicants must be innovators who know how to manage and write for digital and broadcast platforms, who are proficient in AP style, and who can manage social media accounts. Candidates must be able to grow and engage our digital audience across all platforms. If you are a creative leader and thrive in an urgent breaking news and team environment, we need to hear from you! We are looking for the best of the best! Key activities: Set and execute local digital strategy to achieve business goals Responsible for working with the local News Director creating and managing internal systems and processes to keep all digital platforms up-to-date, current and competitive with local news and information (text, video, data) 24 hours a day, 7 days a week Partner with local sales management to achieve revenue targets; capitalize on alternate revenue streams, including passive revenue Responsible for the overall management and functionality of the website and all other assigned digital platforms such as mobile, tablet and social and third-party/syndicated Work collaboratively with corporate digital team on implementation, support and training for current and new products and platforms Optimize pages and sections of the website for search (SEO) Track monthly analytics including standard web, advertiser, video, mobile and social Work closely with all departments (News, Advertising, Marketing, Sales) in a collaborative manner to support their digital needs Conceptualize and create new content areas on the website and manage others engaged in similar assignments Work with site partners and advertisers to create and maintain web content including the incorporation, insertion and maintenance of native content or advertiser creative and video commercials into the sites or apps; some design of advertiser creative may be required Troubleshoot any problems that may develop with the website Manage digital department staff Provide digital training and development for station colleagues Education & Experience/Certifications College degree in a related field or equivalent experience required 3+ years of comprehensive digital media experience required 5+ years experience in digital media, journalism, broadcast, media sales or a closely related field 2 - 5 years of supervisory experience strongly preferred Skills & Abilities Ability to multi-task and prioritize in a fast-paced newsroom environment Ability to meet deadlines Proven ability to work collaboratively with editorial, sales and marketing leaders Strong sense of initiative and focus on continuous learning Strong understanding of analytics for digital audience, engagement and revenue Ability to build strong relationships in the local station, with the corporate team, and with third-party partners Demonstrated entrepreneurial abilities with start-up business/project skills strongly preferred Demonstrated change management skills or experience Persuasive, encouraging and motivating Working knowledge of online content management systems (CMSs) and HTML Working knowledge of additional web design/development applications such as JavaScript, Adobe Photoshop, and FTP is strongly preferred Knowledge of social media and SEO concepts and a rich understanding of all things digital including video, mobile and tablet applications strongly preferred Demonstrated success in growing social media audiences and communities (including but not limited to Facebook, Twitter and YouTube) is strongly preferred Internal candidates please apply through WorkLife. External candidates apply at www.scripps.com/careers. The E. W. Scripps Company is an equal opportunity employer.


want to apply for this job?


expires on 04/22/2018