Digital Sales Assistant

Sales for Gray TV / WMBF News
Myrtle Beach-Florence, South Carolina

posted on September 11, 2019


job posting:

WMBF News is seeking a Digital Sales Assistant to join our team. This position works strategically with the sales staff to monitor digital campaign performance while assisting with the development of integrated marketing campaigns. The Digital Sales Assistant must have knowledge of digital marketing including social media, audience targeting and mobile marketing strategies. This Position Reports to the Digital Sales manager. GENERAL RESPONSIBILITIES • Digital order entry with high level of accuracy. • Request, update and monitor digital creative scheduling on all campaigns. • Execute campaigns and creative development for all digital advertising • Assist in startup process for digital campaigns by providing research and playing an active role in on-boarding campaigns • Monitor digital campaigns pacing and effectiveness to ensure campaign delivery. • Retain/grow digital revenue by pro-actively finding opportunities to optimize campaign performance. • Manage and communicate inventory sell through percentages and avails to staff • Work as a liaison with 3rd party vendors • Reconcile/audit 3rd party billing • Other duties as assigned by DSM and/or LSM Requirements The Digital Sales Assistant must have knowledge of digital marketing including social media, audience targeting, mobile and video marketing strategies. Background in data, statistics, accounting and computing preferred. Advanced knowledge of Excel and PowerPoint preferred. Additional Info Gray Television provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, sex, national origin, age, disability or genetics. In addition to federal law requirements, Gray Television complies with applicable state and local laws governing nondiscrimination in employment in every location in which the company has facilities. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation and training. Gray Television expressly prohibits any form of workplace harassment based on race, color, religion, gender, sexual orientation, gender identity or expression, national origin, age, genetic information, disability, or veteran status. Improper interference with the ability of Gray’s employees to perform their job duties may result in discipline up to and including discharge. Please apply online at https://gray.tv/careers#currentopenings


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expires on 12/10/2019