WGN-TV Account Executive, New Business Development

Sales for WGN-TV
Chicago, Illinois

posted on February 02, 2024

job posting:

WGN-TV is seeking an innovative sales leader with a zest for the broadcast /digital sales business. Duties/Responsibilities: The ideal candidate will have the ability to take the market by storm. Responsible for growing WGN-TV’s advertiser list, developing new direct business revenue and growing WGN-TV’s market share through the sale of commercial television spots, specials, sports and digital assets at the highest attainable rates. Expected to develop and maintain a positive working relationship with clients and agencies through frequent contact in person or by telephone and to promote the station and sell available airtime and digital solutions. Prepare sales presentations to sell commercial airtime and digital solutions utilizing available in-house ratings research materials, knowledge of the advertisers and agencies and their advertising needs, knowledge of the local marketplace competition and available station commercial time. Requirements/Skills: • Minimum of two years buying/selling television/radio/Digital advertising in a major market is preferred but not mandatory. • Requires demonstrable knowledge of the local market, rating services, new business development, multimedia, available research tools and other means for creating non-traditional revenue i.e.(digital, social etc.) • Requires analytical and technical skills to analyze the market, package, price and sell available airtime. • Good verbal and written communication skills to effectively communicate with negotiate and influence internal and external contacts. • Comfortable with Excel, PowerPoint a must; familiarity with Matrix, Wide Orbit a bonus. • Valid Driver's License #LI-Onsite Nexstar Media Group, Inc. (NASDAQ: NXST) is a leading diversified media company that produces and distributes engaging local and national news, sports and entertainment content across television, streaming and digital platforms, including nearly 300,000 hours of original video content each year. Nexstar owns America’s largest local broadcasting group comprised of top network affiliates, with 200 owned or partner stations in 116 U.S. markets reaching 212 million people. Nexstar’s national television properties include The CW, America’s fifth major broadcast network, NewsNation, America’s fastest-growing national news and entertainment cable network reaching 70 million television homes, popular entertainment multicast networks Antenna TV and Rewind TV, and a 31.3% ownership stake in TV Food Network. The Company’s portfolio of digital assets, including The Hill and BestReviews, are collectively a Top 10 U.S. digital news and information property. In addition to delivering exceptional content and service to our communities, Nexstar provides premium multiplatform and video-on-demand advertising opportunities at scale for businesses and brands seeking to leverage the strong consumer engagement of our compelling content offering. For more information, please visit Nexstar.tv. EEO Statement: All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability or protected veteran status.

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expires on 03/03/2024