WGN-TV Digital Account Executive

Sales for WGN-TV
Chicago, Illinois

posted on February 05, 2024

job posting:

WGN-TV has all the tools to build thoughtful, effective, cross-platform advertising campaigns – we’re seeking a digital seller with a “sky’s-the-limit” attitude and an innate desire to win. Duties/Responsibilities: The Digital Account Executive will be responsible for growing WGN-TV’s digital advertiser list, developing new digital revenue by leveraging WGN’s full suite of digital products - wgntv.com, Connected TV/OTT, Digital Marketing & Social Media services, web design, and more! The DAE is expected to develop and maintain a positive working relationship with clients through frequent contact in person, telephone and zoom. The successful candidate is entrepreneurial-minded with great attention to detail, a consultative seller with the ability to sell long-term, multi-platform digital marketing solutions. Creativity, initiative, and a firm grasp of “digital” are must-haves! Requirements/Skills: • Minimum of two years buying/selling digital advertising in a major market is preferred but not mandatory. • Requires demonstrable knowledge of common digital platforms (Google, socials, streaming video, etc.) • Requires analytical and technical skills to analyze campaign data. • Good verbal and written communication skills to effectively communicate with negotiate and influence internal and external contacts. • Comfortable with Excel, PowerPoint a must; familiarity with Matrix, Wide Orbit a bonus. • Valid Driver's License #LI-Onsite Nexstar Media Group, Inc. (NASDAQ: NXST) is a leading diversified media company that produces and distributes engaging local and national news, sports and entertainment content across television, streaming and digital platforms, including nearly 300,000 hours of original video content each year. Nexstar owns America’s largest local broadcasting group comprised of top network affiliates, with 200 owned or partner stations in 116 U.S. markets reaching 212 million people. Nexstar’s national television properties include The CW, America’s fifth major broadcast network, NewsNation, America’s fastest-growing national news and entertainment cable network reaching 70 million television homes, popular entertainment multicast networks Antenna TV and Rewind TV, and a 31.3% ownership stake in TV Food Network. The Company’s portfolio of digital assets, including The Hill and BestReviews, are collectively a Top 10 U.S. digital news and information property. In addition to delivering exceptional content and service to our communities, Nexstar provides premium multiplatform and video-on-demand advertising opportunities at scale for businesses and brands seeking to leverage the strong consumer engagement of our compelling content offering. For more information, please visit Nexstar.tv. EEO Statement: All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability or protected veteran status.

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expires on 03/06/2024