Digital Marketing Manager

job posting:

Digital Marketing Manager Nashville-30250 Full-time DESCRIPTION The Senior Specialist for Social Media is responsible for managing social media platforms and increasing Facebook Likes Key activities • Manage, interact with and respond to social media audiences • Write, shoot, create and edit content for all platforms • Execute strategies and tactics for social media audience growth • Analyze rundowns and work with broadcast news producers and web producer to coordinate on-air and digital products • Review web, mobile and social medial analytics daily, weekly and monthly to optimize platform growth • Train others on social media, web and mobile operations and best practices. • Coordinate with Creative Services staff on station marketing initiatives, events and contest • Coordinate, recruit and curate user generated content on all platforms • Monitor web, social media and broadcast for promotable content for all platforms • Co-Administrate station staff social media pages and official station accounts • Perform other duties as needed and as directed by management Education & Experience/Certifications • Bachelor's degree or equivalent experience • At least five to eight (5-8) years professional experience required. Skills & Abilities • Advanced knowledge of social media platforms, i. e. Twitter, Facebook • Web Publishing - CMS experience • Proficient in Word, Excel and PowerPoint. • Ability to perform multiple tasks in a fast paced environment • Ability to form and maintain interpersonal relationships in a working environment. • Ability to multitask. • Ability to work to a deadline or under stress Work environment • May be required to work a non-traditional schedule. External candidates apply at www.scripps.com/careers. The E. W. Scripps Company is an equal opportunity employer.

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